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About Us

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Our Story

About Us

Sportzprix is a pioneering Indian sports management startup entity by successful professionals with 50 years of curated experiences in the eco system which is focused on grassroots development, sports education, sports IP, and professional events. We operate through “Casademy” for youth coaching, sports intellectual property creation, and the orchestration of team competitions and junior leagues. Based in Hyderabad, we’re shaping the future of sports talent and administration in India.

Sportzprix has also made strategic moves into sports education and digital growth, partnering with Spain’s UAX Rafa Nadal University to launch a nine-month online sports marketing program for Indian learners. Based in Hyderabad, the startup blends grassroots coaching with cutting-edge IP development and educational outreach, positioning itself as a versatile platform shaping the future of sports talent and administration in India.

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Meet the Team

Behind every great achievement is a passionate team.
Get to know the people who bring our vision to life.

Prasad Mangipudi

Prasad Mangipudi is a seasoned sports management and marketing leader in India, boasting a 27 year career that spans advertising, tourism, healthcare, and live events. An IIM Ahmedabad alumnus, he co-founded Sportzlive (now Sportzprix), where he spearheaded major initiatives like the Premier Badminton League—transforming it into the world’s top badminton franchise within five years—and the Hyderabad Hydras esports venture.
As a visionary entrepreneur, Mangipudi launched Casademy alongside Pullela Gopichand, arranging grassroots-to-elite training channels across multiple sports with global partners. He also orchestrated a landmark tie-up between Casademy and Spain’s Movistar Estudiantes to roll out 50 advanced basketball centres in India. Firmly believing in sport as a catalyst for character building, he advocates widespread youth participation, top-tier coaching, and diversified sports ecosystems beyond cricket.

Anubhav Goyal

Anubhav Goyal is a veteran sports-business leader with over two decades of experience across operations, finance, and strategic growth. As co-founder of Sportzprix (formerly Sportzlive), he played a pivotal role in launching and managing marquee sports leagues, including spearheading the Premier Badminton League and the Lanka Premier League—demonstrating a talent for developing successful, large-scale sports ventures.
Beyond league operations, Anubhav has been instrumental in expanding sports initiatives to new frontiers. He co-founded Project M and WTVision, ventures aimed at bolstering sports academy development, CSR-driven community engagement, and enhancing sports infrastructure across India. Through these platforms, he continues to champion holistic sports ecosystems, leveraging business acumen to foster youth development, professional pathways, and inclusivity across the athletic landscape.

Pullela Gopichand

Pullela Gopichand is a legendary figure in Indian badminton, winning five consecutive National Championships (1996–2000) and the prestigious All England Open in 2001—becoming only the second Indian to do so after Prakash Padukone—without dropping a single game in the tournament. He also earned medals at the Commonwealth Games (bronze individually and team silver in 1998), represented India at the Sydney Olympics, and reached a career-high world ranking of No. 5 among other global titles.
Transitioning into coaching, Gopichand founded the Gopichand Badminton Academy in Hyderabad in 2008, dedicating his resources—including mortgaging his home—to nurturing talent. As Chief National Coach since 2004, he has mentored Olympic medalists Saina Nehwal (bronze, 2012) and P. V. Sindhu (silver, 2016; bronze, 2020), earning accolades such as the Arjuna Award (1999), Khel Ratna (2001), Dronacharya Award (2009), Padma Shri (2005), and Padma Bhushan (2014). His academy has produced numerous world-class shuttlers, shaping India’s badminton renaissance.